Smiling woman lounging on a white sofa in black lace lingerie, elegant and comfortable homewear style.

Women's underwear

Confidence starts underneath

 Couple relaxing on a sofa in stylish black lace lingerie and men’s underwear, modern homewear fashion.

Men's underwear

Made for comfort. Designed to impress.

 Woman in black lace lingerie and leather jacket posing indoors.

Women's underwear

Confidence starts underneath
Free shipping on orders over 45€
Delivery within 3 working days
Free returns for 14 days
Free shipping on orders over 45€
Delivery within 3 working days
Free returns for 14 days
Woman in red lace lingerie posing indoors under soft lighting.

Women’s underwear
Man in burgundy underwear posing indoors with warm lighting.

Men's underwear
A woman sitting on a chair wearing black lingerie and white socks, with soft lighting and a modern interior.

Women’s Socks
A man sitting on a white sofa wearing blue socks and dark shorts, with soft lighting and a modern interior.

Men’s Socks

Customers' Favorites

Women's lace hipsters
Design 3186

Women's lace hipsters

10.95€
Light and elegant men's trunks
Design 1379

Light and elegant men's trunks

13.49€
Women's bamboohipsters with floral print and lace trim
Design 3140

Women's bamboohipsters with floral print and lace trim

9.95€
Men's fine gauge low cut bamboo socks
Design 6194

Men's fine gauge low cut bamboo socks

2.75€
Women's t-shirt bra
Design 3888

Women's t-shirt bra

19.95€
Men's trunks with stripe edge waistband Sunny Side
Design 1433

Men's trunks with stripe edge waistband Sunny Side

6.49€
Trendy space dye trunks
Design 1375

Trendy space dye trunks

12.49€
Girls boyshorts with bunny print
Design 4181

Girls boyshorts with bunny print

5.95€

As a genuine Northern European bodywear brand Friends has created underwear and socks of outstanding quality over the course of 30 years.

Friends men´s underwear-socks-boxers-briefs-panties

Friends Underwear and Socks - Favourites of Millions

Friends underwear and socks are the preferred choice of many consumers already in nine European countries. We are grateful to our millions of fans who prefer our products each year. Superb quality and great fit are certainly the reasons to favour our products, as are the affordable prices of our underwear and socks. The design of our products has got a lot of positive feedback. We are truly grateful for the recognition of our cute children's underwear collections as well as the warm welcome and applause we earned at fashion shows in Paris and London. The fact that Friends products were selected as a fashion standard to the Trends Forum at the largest underwear fair in Europe is a proof of professional acknowledgement we have received for our designs.

Consumers have one more reason to prefer our products – all Friends products are an environmentally friendly choice. Read more about environmental sustainability below.

Woman in dark green lingerie holding a coffee cup in a modern interior.

Friends Products are an Environmentally Friendly Choice

High-quality clothes and accessories (incl. underpants, undershirts, socks) always offer a better consumer experience. Such clothes last much longer, their colours are stable, these products maintain their shape and they are comfortable to wear. High-quality products are the best choice to uphold environmental sustainability as they are durable and can be worn longer.

By year 2022, approximately 90% of our products will be manufactured at production sites that have been strictly certified to guarantee environmental sustainability. To ensure environmentally friendly production, such standards as IS0 14001, OEKO-TEX STeP, Worldwide Responsible Accredited Production (WRAP) and others, are applied.

Hand holding a reflective glass sphere outdoors with trees and sky in the background.

Friends High-quality Underwear and Socks

The consumers of our products have personal experience of the special quality and durability of Friends products! The quality of materials is one of the main factors that defines the quality of any product. Friends underwear and socks are produced from the best and high-quality materials, such as cotton, mercerized cotton, Merino wool, elastane, modal, nylon, etc. The underlying principle of our product development is that all our products must meet the requirements of the OEKO-TEX 100 standard. Products that meet this standard are safe for humans and their production process helps protect the environment. Our socks and underwear are manufactured in production units certified in accordance with the quality management standard ISO 9001.

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